Communications
Why it’s Important to be a Member of a Professional Communications Association!
Principal Sue Heuman, ABC, MC, chatted with Doug Downs, SCMP, about the value of professional
June 9, 2020
The Comms Chronicle
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Marketing
Bounce Rate Blues
Imagine you’re a child following a parent around. You tug on their jacket and realize
May 30, 2019
Communications
Communicating to Win
Allan Thygesen spoke at Google Marketing Live last week. His message was clear. Companies should
May 23, 2019
Communications
In Defense of The Book Worm
There was a time when the printed word was king. If you wanted to get
May 2, 2019
Marketing
Google Ads – Getting You Where You WANT To Go
The elevators have a mind of their own this week. Every ride ensures a grand
April 11, 2019
Marketing
Hire an Agency – or Hope for a Unicorn?
Let’s say you’re a small to mid-sized company, just breaking into the market. You’re getting
March 21, 2019
Podcast Appearances
Communications
December 2, 2025
Communications
December 13, 2024
Communications
You cannot target everyone
When we meet with a new client, we always discuss their target audiences. It is
Meagan Sterling
February 22, 2022
Communications
Why your company should undergo a Communications Audit
I recently finished a couple of communications audits for clients and I felt I should
Meagan Sterling
March 10, 2021
Communications
Eight ways to create and sustain corporate culture in a WFH world
A company’s culture is defined by how people interact with co-workers, customers and suppliers, and
Sue Heuman
February 24, 2021
Communications
Accessibility and Communications
As communication professionals, we always try to be inclusive in order to get our messaging
Meagan Sterling
February 10, 2021
Communications
What if there was no ‘work day’?
I read an article the other day about how the five-day work week started during
Sue Heuman
January 27, 2021
Communications
Meagan Sterling
January 13, 2021
Communications
Return to normal? Gee, I hope not. We can do better.
When people say they want things to return to normal, I think what they really
Sue Heuman
December 30, 2020
Communications
Work Space
This post is not sponsored, but if Post-It brand is looking…I’m available. Before I started
Meagan Sterling
December 9, 2020
Communications
We’re talking, but we’re not talking
I am going to share an unpopular opinion: I love talking on the phone. On
Meagan Sterling
November 12, 2020
Communications
The Hidden Joys Of Being Back At Work
My long-time dream was to work from home. In particular, I hate rush hour traffic,
Sue Heuman
October 27, 2020
