Communications
Adapting to the Changing Canadian News Landscape in 2024
As we approach the end of 2023, we must reflect on the significant shifts in
December 18, 2023
The Comms Chronicle
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The pen is mightier than the sword
No truer words were ever spoken. In today’s society, where people feel free to lash
November 16, 2023
Marketing
How Marketing Limitations Spark Innovation
Limitation Breeds Creativity As we near the spooky season of Halloween, it’s not just ghosts,
October 11, 2023
Graphic Design
Using Professional Graphic Design to Enhance Your Brand
The Power of Visual Storytelling The old saying, “a picture is worth a thousand words,”
September 27, 2023
Communications
The Significance of Integrated Marketing and Communications
Recently, I had the privilege of contributing to the marketing and communications efforts for the
August 11, 2023
Social Media
Unravelling Twitter’s Threads: Will Meta’s Social Platform be the End of Tweeting?
On July 5, 2023, Meta announced they were launching a new social media app called
July 11, 2023
Podcast Appearances
Communications
December 2, 2025
Communications
December 13, 2024
Communications
Maybe This Was Written by AI
Just like many of you, our office is having a lot of talks about Artificial
Meagan Sterling
December 12, 2025
Communications
Circle of Fellows #122: Preparing Professional Communicators for the Future
Join Sue Heuman on this episode of the IABC Circle of Fellows Podcast! What does the
Focus Communications
December 2, 2025
Communications
The Power of Strategic Keyword Selection in Media Monitoring
When it comes to media monitoring, the real magic isn’t just in the tools—it’s in
Meagan Sterling
April 28, 2025
Communications
Flashback: A View From the Top – Episode 15 – Sue Heuman
Listen To the Podcast Sue Heuman, co-owner and principal of Focus Communications, was featured on
Sue Heuman
December 13, 2024
Communications
In Light of Recent Events!
As a communications professional who has dedicated a significant part of my life to helping
Dean Heuman
July 24, 2024
Communications
Using Public Domain Characters for your Business
In early 2024, Mickey Mouse, Disney’s famous mascot, became part of the public domain. Mickey,
Landon Kiltz
March 25, 2024
Communications
Five reasons a communications audit makes good business sense
Legendary US retailer John Wannamaker once said, “Half the money I spend on advertising is
Sue Heuman
March 4, 2024
Communications
Adapting to the Changing Canadian News Landscape in 2024
As we approach the end of 2023, we must reflect on the significant shifts in
Landon Kiltz
December 18, 2023
Communications
The Significance of Integrated Marketing and Communications
Recently, I had the privilege of contributing to the marketing and communications efforts for the
Landon Kiltz
August 11, 2023
Communications
How are Communications Professionals Using AI?
The entertainment industry has shaped our modern understanding of artificial intelligence. Malevolent machines set out
Landon Kiltz
May 31, 2023
