Communications
In Light of Recent Events!
As a communications professional who has dedicated a significant part of my life to helping
July 24, 2024
The Comms Chronicle
Read the Latest
Social Media
Combating Misinformation: Lessons from Google’s Sonic X Thread
The rise of social media has made it quick and easy to spread misinformation. Anyone
May 3, 2024
Hiring
Strategic Talent Acquisition: Five Marketing Tips to Recruit Top Talent
Alberta’s labour market has changed radically in the past five years. The Business Council of
April 9, 2024
Communications
Using Public Domain Characters for your Business
In early 2024, Mickey Mouse, Disney’s famous mascot, became part of the public domain. Mickey,
March 25, 2024
Communications
Five reasons a communications audit makes good business sense
Legendary US retailer John Wannamaker once said, “Half the money I spend on advertising is
March 4, 2024
Social Media
A Focus on Canadian Social Media in 2024
2023 saw many changes to the social media landscape. Twitter rebranded itself as X, while
January 25, 2024
Podcast Appearances
Communications
December 2, 2025
Communications
December 13, 2024
Communications
Maybe This Was Written by AI
Just like many of you, our office is having a lot of talks about Artificial
Meagan Sterling
December 12, 2025
Communications
Circle of Fellows #122: Preparing Professional Communicators for the Future
Join Sue Heuman on this episode of the IABC Circle of Fellows Podcast! What does the
Focus Communications
December 2, 2025
Communications
The Power of Strategic Keyword Selection in Media Monitoring
When it comes to media monitoring, the real magic isn’t just in the tools—it’s in
Meagan Sterling
April 28, 2025
Communications
Flashback: A View From the Top – Episode 15 – Sue Heuman
Listen To the Podcast Sue Heuman, co-owner and principal of Focus Communications, was featured on
Sue Heuman
December 13, 2024
Communications
In Light of Recent Events!
As a communications professional who has dedicated a significant part of my life to helping
Dean Heuman
July 24, 2024
Communications
Using Public Domain Characters for your Business
In early 2024, Mickey Mouse, Disney’s famous mascot, became part of the public domain. Mickey,
Landon Kiltz
March 25, 2024
Communications
Five reasons a communications audit makes good business sense
Legendary US retailer John Wannamaker once said, “Half the money I spend on advertising is
Sue Heuman
March 4, 2024
Communications
Adapting to the Changing Canadian News Landscape in 2024
As we approach the end of 2023, we must reflect on the significant shifts in
Landon Kiltz
December 18, 2023
Communications
The Significance of Integrated Marketing and Communications
Recently, I had the privilege of contributing to the marketing and communications efforts for the
Landon Kiltz
August 11, 2023
Communications
How are Communications Professionals Using AI?
The entertainment industry has shaped our modern understanding of artificial intelligence. Malevolent machines set out
Landon Kiltz
May 31, 2023
