The Comms Chronicle
Read the Latest

Awareness is a step, not a destination
Make it go viral. We want to increase awareness. Sigh. I’ve had a long-held conviction


IABC World Conference Experience
I recently attended my first (virtual) International Association of Business Communicators (IABC) World Conference! I

Being Heard
As we emerge from various stages of lockdown, communication professionals will deal with the challenges

Clip Art Reborn
Think waaaaay back… remember clip art? Screen beans and tacky illustrations, with the ever present


You Know Too Much
Something I love in the initial stages of a project is when we sit down
Podcast Appearances


The Power of Strategic Keyword Selection in Media Monitoring
When it comes to media monitoring, the real magic isn’t just in the tools—it’s in

Talked Over and Ignored: PR Occupational Hazards for Women – Sue Heuman Podcast
The public relations industry has long been recognized as a female-dominated field, with women making

Transparency Is Not an Old-Fashioned Ideal
Does Transparent Communication Matter Today? President Donald Trump was found to have lied 30,573 times during

Flashback: A View From the Top – Episode 15 – Sue Heuman
Listen To the Podcast Sue Heuman, co-owner and principal of Focus Communications, was featured on


Public Relations Strategies When Companies Hire Controversial Leaders – Dean Heuman Podcast
Communicating About Controversial Leaders How do you navigate leadership changes, even when the decisions make


In Light of Recent Events!
As a communications professional who has dedicated a significant part of my life to helping

Combating Misinformation: Lessons from Google’s Sonic X Thread
The rise of social media has made it quick and easy to spread misinformation. Anyone

Strategic Talent Acquisition: Five Marketing Tips to Recruit Top Talent
Alberta’s labour market has changed radically in the past five years. The Business Council of

Using Public Domain Characters for your Business
In early 2024, Mickey Mouse, Disney’s famous mascot, became part of the public domain. Mickey,

Five reasons a communications audit makes good business sense
Legendary US retailer John Wannamaker once said, “Half the money I spend on advertising is