The Comms Chronicle
Read the Latest
Where are you going?
Those who know me know that I’m a lifelong IABC member and champion – a
Awareness is a step, not a destination
Make it go viral. We want to increase awareness. Sigh. I’ve had a long-held conviction
IABC World Conference Experience
I recently attended my first (virtual) International Association of Business Communicators (IABC) World Conference! I
Being Heard
As we emerge from various stages of lockdown, communication professionals will deal with the challenges
Podcast Appearances
Circle of Fellows #122: Preparing Professional Communicators for the Future
Join Sue Heuman on this episode of the IABC Circle of Fellows Podcast! What does the
Navigating AI Search vs Traditional SEO: Strategies to Stay Visible in 2025 and Beyond
The world of digital marketing is changing fast. AI-driven search tools are reshaping how people
Steadfast Support: Leap Magazine Spotlight on Dean Heuman
“You have cancer.” Three words no one wants to hear, but many, unfortunately, do. Dean
The Power of Strategic Keyword Selection in Media Monitoring
When it comes to media monitoring, the real magic isn’t just in the tools—it’s in
Talked Over and Ignored: PR Occupational Hazards for Women – Sue Heuman Podcast
The public relations industry has long been recognized as a female-dominated field, with women making
Transparency Is Not an Old-Fashioned Ideal
Does Transparent Communication Matter Today? President Donald Trump was found to have lied 30,573 times during
Flashback: A View From the Top – Episode 15 – Sue Heuman
Listen To the Podcast Sue Heuman, co-owner and principal of Focus Communications, was featured on
Public Relations Strategies When Companies Hire Controversial Leaders – Dean Heuman Podcast
Communicating About Controversial Leaders How do you navigate leadership changes, even when the decisions make
In Light of Recent Events!
As a communications professional who has dedicated a significant part of my life to helping
Combating Misinformation: Lessons from Google’s Sonic X Thread
The rise of social media has made it quick and easy to spread misinformation. Anyone