Boldly build excitement or quietly guide the eye.


Design moves, inspires, guides, engages, empowers, and enlightens. Your products and services need design—ads, logos, websites, signs, brands, decals, brochures, video. Effective design transforms messages into images, animates language, organizes content, and makes information easy to see and find.

Graphic design can inspire
and motivate.

Your brand is your vision, mission, and values presented through graphic design and messaging. Focus Communications provides high-quality graphic design for:

  • Printed materials, such as flyers, magazines, posters, and brochures
  • Signs and banners
  • Cards, postcards, and greeting cards
  • Media titles and graphics
  • Product packaging
  • Online art, such as digital banners, ads, and websites

Creating your brand strategy​

Your brand is the promise you make to your employees, customers, suppliers…

  • Summary of background and opportunity, including the brief project history and the involvement of the respective audiences to date
  • Research summary, SWOT analysis, including an understanding of the challenges and opportunities
  • Goal – long-term purpose for your brand and what it stands for
  • Objectives – specific, measurable objectives to support the business goals for the brand
  • Identification of internal and external target audiences
  • Overarching key messages, by target audience
  • Communication tools, by target audience
  • Implementation of communication tools (including roles, responsibilities, inputs, production time, frequency, timing, distribution)
  • Resource allocation (staff time and budget)
  • Evaluation metrics to benchmark and monitor progress